Dogfooding: Use It to Understand

The best way to understand how your product works is to use it yourself. In this talk, we’ll explore why it’s essential for everyone in the company — from executives to interns — to actively engage with the products they create.

When employees use the product, they quickly identify its strengths and weaknesses. This helps uncover issues, improve quality, and gain insight into how customers perceive it. Executives make decisions based on real-world data, marketers assess effectiveness, and technical specialists evaluate usability and reliability.

A product isn’t just something for customers that you “delivered and forgotten.”
Everyone can look at a product from the user’s perspective and contribute to improving it — especially analysts!